Yammer & Present.ly both target the same market space with the same App, twitter for businesses. Throw in some group management, file sharing (present.ly) , and administrative rights, and thats pretty much it. The goal is to minimize the pain of using email for everything.
Yammer “blackmails” companies into claiming their “networks” and charges them for administrative rights. Present.ly offers packages that are based on number of users per network. Basically, they roughly cost the same once you pay.
Setting up the account and inviting users was painfree and could be accomplished within 5 minutes. Heres what Present.ly looks like. You can customize your colors, share files, create groups. Full fledge functionality, and its even free for 5 users. THere are other small differences once you start paying. IM-support, SMS, which i’m not really into but might interest some of you.
And here is Yammer. Whats cool is the desktop app that you can download and then get updates or update your group from your desktop. Interface on yammer is far superior. Everything has polished look and general functions without a hitch, but then again its missing all the features that present.ly has such as file sharing. I’m not sure if you gain those features once you pay, someone care to share?
Anyway, verdict-wise. If yammer implements filesharing, i’m a yammer fan.
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my thoughts on the “twitter for businesses” market, are that most large companies with an IT department could build there own open source laconi.ca based microblogging app. http://laconi.ca/trac/
which now works with the twhirl desktop client, http://www.twhirl.org/
they would get all the same functionalaty of both Yammer and Present.ly , for free
@tony, i guess that would make it a question of convenience. Most people in the IT dept wouldn’t have the incentives to build such an app. Who would champion such a project internally and send out the necessary memos and emails to make it happen, and why bother if solutions like yammer and present.ly are out there? Far easier to test out the service and look at it as opex well spent.
Having said that, i do believe you have a point and that a big chunk of these guys markets are the medium or small sized businesses, or it could be the non-businesses, i.e. community organizations, interest groups etc.. The same ones who would subscribe to services such as http://branddoozie.com/ (marketing material), its just convenient.
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